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Tag Archives: Switzerland
Glocalization à la Suisse
When I lived in Basel, a city in the German-speaking part of Switzerland, I often found myself performing an involuntary field experiment in language attitudes. As likely to speak English as German in public, I was regularly confronted with strangers’ … Continue reading
Do you speak Swiss?
A most amazing book has just landed on my desk: Do you speak Swiss, edited by Walter Haas, is the final report on a Swiss National Research Project devoted to Linguistic Diversity and Language Competence in Switzerland. Initiated by the … Continue reading
Posted in Language & globalization, Language & tourism, Language learning, gender & identity, Language, migration & social justice
Tagged English, English as a Global Language, French, German, Italian, Language & tourism, Language at work, language ideologies, language learning, language policy, Romansh, Social inclusion, Switzerland
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Finding Switzerland in Japan
As a non-speaker and non-reader of Japanese I went to Japan fully expecting to be confused. However, the only confusing moment I experienced had nothing to do with anything Japanese: when I stepped off the train at Hakone Station, I … Continue reading
The f-word on the move
Installment #7 in the mini-series on multilingual signage When I lived in Basel in Switzerland, my then-preschool child was just learning to make sense of the alphabet and to sound out words – a development I obviously encouraged as much … Continue reading
New Swiss Christianity: Let’s build brothels
A few years ago I wrote a paper about the sexualization of public space in Switzerland. The paper will be published next year as “Sex in the City: On Making Space and Identity in Travel Spaces” in a book about … Continue reading
Posted in Language & consumerism, Recent Posts
Tagged globalization, Language & tourism, Linguistic landscape, Switzerland
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