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Tag Archives: Germany
Toiletological English
Can you guess what kind of product the following text is promoting? Your well-being is close to our heart rail&fresh [product] areas are bright and friendly and leave nothing to be desired. The [product] facilities are kept perfectly clean round … Continue reading
Turkish alphabetisation for German integration
Contemporary Germany is the 3rd largest immigrant-receiving country internationally. In 2008, 15.6mio inhabitants (19% out of a total of 82.1mio) were post-1950 immigrants or their descendants (German Bureau of Statistics). With 2.9mio, Turks constitute the largest group of these. Unfortunately, … Continue reading
Many tongues instead of one!
I was so grateful to read Ingrid Piller’s in-depth critical post on German language politics, where she offered a profound analysis of the assumptions underlying the campaign “Ich spreche Deutsch”. The title of the campaign can easily be associated with … Continue reading
The cult of personal responsibility
Ads for a campaign to speak German are currently all over Germany. The campaign is called “Ich spreche Deutsch” (I speak German) and aims to convince migrant youths to learn more German or learn German faster. The campaign’s clever slogan … Continue reading
Providing bilingual education since 1689
I’ve been teaching about bilingualism for more than a decade and when I speak about bilingual education and dual-immersion programs I draw on examples from Canada and the USA. These are the examples that fill the literature and the textbooks. … Continue reading
Posted in Multilingual academics
Tagged academic literacies, bilingual education, Bilingualism, Canada, English, English as a Global Language, French, German, Germany, globalization, immersion education, Intercultural Communication, Japan, Japanese, language ideologies, Monolingualism, Multiculturalism, Multilingualism, Spanish, translation, USA
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